The Google Sandbox: Does it Exist?
May 13th, 2017 | blogs–
A traditional view of New sites is that Google will sandbox a site for upto 6 months, or in some cases longer. The argument is that a sandbox stops “spam” sites. Spam sites often have a very short life span; often they are in response to some keyword that temporarily becomes very popular e.g. Some celebrity like Britney Spears.
Some SEOs were of the opinion that whatever you did, you could expect little if no traffic from Google.
With this in mind I was surprised this blog ranked very highly for “WordPress vs Blogger” after only 3-4 weeks in existence. Its not the hottest keyword, but it is bringing some traffic each day, which show people are searching it. Today 13th May ,it ranked 2nd on Google.com and was higher than more established blogs and websites (and higher PR),
This and other experiences suggest that the Google sandbox is much less rigid than it used to be. If you can get a range of links and good quality content, google seem more willing to let you miss the sandbox. In this regard, I was lucky to benefit from many inbound links as result of participating in Pro Blogger’s Top 5 Writing Competition. This gained quite a few links from relevant sites. The links also had a degree of diversity.
With regard to highly competitive keywords, you would expect to have a much longer wait, but this and other examples suggest the sandbox is perhaps exaggerated. A more likely explanation is that new sites just don’t have sufficient links to gain authority from Google. – It also shows the limited importance of Page Rank.
Are Recent Blog Entries to be given higher ranking?
Another idea I have is that Google may increasingly start to give better rankings to recent blog posts.
My idea is that when searching many topics, I look for the most recent blog entry on that topic.
There are various reasons for choosing most recent blog posts. One reason is that the most recent blog entries are likely to be the most active blogs. Therefore, linking to these posts increase the chance of getting acknowledgement by webmaster.
If viewers are clicking on most recent blog entries, then Google may well be rewarding more recent blog entries in the search engines. – This flies in the face of conventional SEO wisdom that the older a page is the better it does.
Read Post: Which is better WordPress or Blogger